As we know, Instagram, Whatsapp, Facebook, and Snapchat stories disappear after 24 hours and to retain these stories a user needs to repost them or save them to his or her profile.
In contrast to that, AMP stories do not disappear in 24 hours, in fact, the user has control over the longevity of the stories.
AMP Stories Are Searchable and Shareable: Facebook, Instagram, and Snapchat stories are not searchable on the web and can be shared on their respective and sister sites only, while AMP stories are searchable and shareable across the web.
Huge SEO Opportunity – One unique thing I am excited about is the SEO opportunity for 2020 and beyond for users of StoryPal…
Google now have a dedicated carousel of Visual Stories in its search results – a space in Google SERPs. This is surely a major change for SEO. Making this content format a sure-fire way to boost traffic and rank higher in 2020 and beyond.
VISUAL STORIES VS WEB ARTICLES (TEXTUAL)
Contemporary Readers:
- Have shorter attention spans and declining reading habits, due to information overload
- Can’t stay focused due to competing demands on their time
- Often skim through long articles on websites rather than reading them carefully
- Prefer short summaries over long-form content
- Recall information longer when it’s visual than textual
- Are increasingly visually-oriented and want crisp yet visually attractive content
- More likely to trust the content that is in a well-designed visual presentation format rather than a text-heavy one
