To Entertain & Educate
With the advent of online shopping, a lot of businesses have gradually started to feel the pain of losing customers in their bricks and mortar locations. Consumers have started to feel more confident about internet shopping and using their credit cards online. But not everything can be purchased online. There is still a range of … Read more
Consumer shopping habits have changed significantly in the last 25 years with the advent of online shopping. It was a bit slow to take off at first because of security and privacy concerns, but reputable sites like Amazon have now become almost essential for shoppers. Researching Products The internet has become much more product-friendly in … Read more
Humor in the workplace means everyone having a place to work that they feel comfortable in. It helps people want to come to work. Then once they get there, it makes each day go by faster. Plus, it helps everyone accomplish more. * People Listen More – If a leader is humorous, people tend to … Read more
Even though spices are not as exotic, rare and expensive as they once were thousands of years ago, they are still a considerable investment and one most families would like to get the most from. They are best when at their freshest, and can enhance many of your favorite dishes. The real question is what … Read more
Spices have been used in Ayurvedic medicine in India and traditional Chinese medicine (TCM) in China for more than 5,000 years. The most obvious path to health and healing is spices that aid in digestion, which in turn boosts the immune system. Some spices can also offer pain relief from arthritis and chronic pain. Let’s … Read more
Many bricks and mortar stores are struggling even though we have come out of the global recession of 2008. A lot of people blame online shopping, but this is not always the case. For example, if you own a restaurant or café, online shopping is not going to be an issue, but you will have … Read more
One of the main things new marketers and new business owners get wrong when it comes to marketing themselves is not presenting their brand in a consistent way. In fact, most of them don’t even think about branding because they believe it is “for the big boys”. Nothing could be further from the truth. Branding … Read more
If you have a bricks and mortar location, people will “judge a book by its cover” – or in this case, a business by its window display and in-store displays. Rotating your display regularly can make all the difference between people coming in to browse, or just passing you by. So what makes a successful … Read more
Personalization is becoming an increasingly important part of successful modern marketing. If you are not already using it to promote your bricks and mortar business, it’s time to learn the basics and start using it as part of your marketing mix. What Is Personalization? The goal of personalization in marketing is to make your prospective … Read more
Being a new parent is a gift. Every time you look at your child, you realize how lucky you are. The very first time you hold your baby in your arms is an experience you will never forget. Everything is amazing. The first time your baby opens their mouth, the first time they open their … Read more